Nathalie Belanger

Helping companies become more relevant to their customers

Leverage my 25+ years in retail, loyalty, and technology to transform your company into a customer centric and profitable organization.

I can help you develop a strategy, define actionable plans, and support you in making the changes needed in your organization.

Shopping should feel like stealing

April 18, 2017

A few years ago, I was out shopping at lunch for some clothing. Once I made my final selection in the fitting room and started getting dressed, I just wished that I could pass the clothing I wanted to buy to the sales associate along with my credit card and have her ring everything up … More Shopping should feel like stealing

4 months in bootcamp – changing behaviours

February 9, 2017

My ultimate goal wasn’t to lose weight, just to feel better and have more energy to do the things I wanted to do. … More 4 months in bootcamp – changing behaviours

BOPIS – Specific retailer examples

November 22, 2016

This post provides specific examples of BOPIS (Buy Online Pick-up Instore) or Click and Collect experiences at 4 well known North American retailers. It serves to illustrate the BOPIS customer journey and provides ideas of how to implement it in your own environment. … More BOPIS – Specific retailer examples